CVS App Renders Shopping Virtually Impossible

Felicia Van Every Article, Video

Next up in our A11y App Review, we delve into a pervasive accessibility concern seen in numerous apps—the lack of labels. This case illustrates how companies may miss valuable sales opportunities by inadvertently excluding users who depend on screen readers.

The Challenge:

While navigating the CVS app to search for a product, our visually impaired user encounters a lack of labeled categories and subcategories, resulting in an ineffective and nearly impossible shopping experience.

Recommended Best Practice:

Optimal user experience dictates that every button, heading, and label within a mobile app should be thoughtfully descriptive. This principle extends to labels associated with categories, subcategories, and products, ensuring a more intuitive and accessible shopping experience. Without descriptive labels, a person who is blind cannot shop without assistance.

Learn more about our inclusive digital experiences.

About the Author

Felicia Van Every

Felicia VanEvery is a Sr. Researcher at gotomedia and focuses on enterprise-level clientele, developers and content-based studies. She balances work with oversight of two toddlers who have a habit of reorganizing the bookshelves while she is conducting remote sessions.